Mead predates wine. It predates beer. There is evidence of its production in China dating back nine thousand years, and in Europe it appears in the earliest written records we have. The Norse drank it in their mead-halls. The Greeks called it the drink of the gods. The Celts brewed it before the Romans arrived. And yet, somewhere along the way, it was largely forgotten.
This is the story of how that happened — and why it matters that people are starting to remember.
Nine Thousand Years
The earliest confirmed evidence of mead comes from pottery shards found in Jiahu, a Neolithic village in the Henan province of China. Chemical analysis of residue inside the vessels revealed a fermented mixture of honey, rice, and fruit — dating to around 7000 BCE. This predates the earliest known wine production by at least a thousand years.
The reason mead came first is straightforward. Honey is the only naturally occurring substance that ferments on its own. Leave a comb of honey exposed to rain and wild yeast, and fermentation begins without any human intervention. It is entirely plausible — likely, even — that the first humans to taste fermented alcohol did so by accident, drinking from a hollow tree or a stone depression where rainwater had mixed with honey from a wild hive.
The discovery would not have required ingenuity. It would have required only curiosity, and a willingness to drink something that smelled unusual.
"The bee alone among insects produces something useful for human beings."
Aristotle, Meteorologica, c. 340 BCE
The Mead-Hall
In Norse and Anglo-Saxon culture, the mead-hall was not simply a place to drink. It was the centre of social and political life. The hall was where oaths were sworn, where warriors gathered, where the bonds between a lord and his people were made and maintained. Mead was the drink that accompanied all of it.
Beowulf — the oldest surviving work of English literature — opens in a mead-hall. Heorot, the hall of the Danish king Hrothgar, is described as the greatest of halls, a place where men drank mead and the sound of the harp filled the air. The monster Grendel attacks it not because of any particular grievance, but because the joy inside it is intolerable to him. The mead-hall represents everything he is excluded from: warmth, community, civilisation itself.
This is not incidental detail. The mead-hall was a genuine cultural institution, and mead was its sacrament. To be invited to drink in the hall was to be recognised as part of the community. To be excluded was a form of social death.
The written record of mead stretches back further than almost any other human practice.
The Greeks and the Drink of the Gods
In ancient Greece, mead occupied a peculiar position. The Greeks were primarily a wine-drinking culture — viticulture was central to their agriculture and their religion — but mead predated wine in their mythology and retained a sacred significance that wine never quite displaced.
Melikraton — a mixture of honey and water, sometimes fermented — was used in religious ritual and offered to the gods. Aristotle wrote about it. Pliny the Elder described its production. The word "nectar," the drink of the Olympian gods, is believed by some scholars to derive from a Proto-Indo-European root meaning "death-overcoming" — and the substance it described was almost certainly a form of mead.
The association between honey, mead, and the divine is not unique to Greece. It appears across cultures and continents with a consistency that suggests something deeper than coincidence. In Hindu tradition, soma — the sacred drink of the Vedic gods — is described in terms that closely resemble mead. In Ethiopian Orthodox Christianity, tej, a honey wine, is still used in religious ceremony. The connection between honey and the sacred seems to be one of the oldest ideas in human culture.
"The dwarfs had made the mead of poetry from the blood of Kvasir, and whoever drank of it became a skald or a scholar."
Snorri Sturluson, Prose Edda, c. 1220
How It Was Forgotten
The decline of mead in Europe is largely a story of economics. For most of human history, honey was the only available sweetener, and beekeeping was a significant agricultural enterprise. Mead was the natural result of that abundance.
Two things changed this. The first was the expansion of viticulture northward through Europe, as the Romans brought wine-making techniques with them. Wine was cheaper to produce at scale than mead, and it travelled better. The second was the introduction of cane sugar to Europe in the medieval period, which gradually displaced honey as the primary sweetener and made beekeeping less economically central.
By the seventeenth century, mead had become a curiosity in most of Europe — something made in monasteries and country houses, but no longer a drink of any cultural significance. The industrial revolution finished the job. Beer and spirits could be produced cheaply and consistently at scale. Mead could not. It retreated to the margins and stayed there for the better part of three hundred years.
Why It Is Coming Back
The revival of mead over the past two decades is part of a broader shift in how people think about what they drink. The same forces that drove the craft beer movement — a preference for provenance, for small-batch production, for drinks with a genuine story behind them — have created space for mead to re-emerge.
There is also something to be said for the drink itself. Mead made well — from good honey, fermented slowly, without shortcuts — is genuinely interesting. It has a complexity that commercial wine rarely achieves and a character that is entirely its own. It does not taste like anything else. That used to be a problem. Now it is the point.
At Kennard & Co, we brew in Cheshire from local wildflower honey. We are not trying to recreate a Viking mead-hall or a Greek religious ceremony. We are making something we think is worth drinking, using methods that have not changed in any fundamental way for nine thousand years. That continuity is not something we wear lightly. It is, if anything, the reason we take the work seriously.
Written by Amy, Kennard & Co · March 2026